A selection of logo projects — each designed around a specific industry, audience and personality.
NovaTech
TechnologyA B2B software company launching a developer platform needed a mark that felt modern, technical and trustworthy.
Design goals
Signal innovation and reliability; work as an app icon and on dark UIs.
Final outcome
An abstract “N” circuit mark in an electric blue-to-violet gradient that scales cleanly to a favicon.
Peak Fitness
FitnessA boutique gym wanted a bold, energetic identity that would look strong on apparel and signage.
Design goals
Convey energy and progress; high contrast for print and merch.
Final outcome
A mountain-peak mark in a green-to-lime gradient on near-black, instantly readable on a t-shirt.
Ocean Coffee
Coffee BrandA specialty coffee roaster needed a warm, inviting mark for bags, cups and a future storefront.
Design goals
Feel calm and premium; combine “ocean” and “coffee” cues.
Final outcome
A circular badge pairing a coffee bean with wave lines in a deep teal — clean on packaging.
Royal Estate
Real EstateA premium real-estate agency wanted a refined, trustworthy identity for high-value listings.
Design goals
Communicate prestige and trust; work in gold on dark and on documents.
Final outcome
A house-and-crown monogram in a gold gradient on deep navy — understated and premium.
Demo showcase built by Uygar Studio